Most business owners today aren’t happy with the amount of revenue their business is generating.
They’re working longer hours, applying greater effort, spending more for marketing and receiving lower revenue. So what’s going on?
What you need to know…
If you’re not happy with your business’s current results, it’s important to remember that those results are in direct proportion to the actions you’ve been taking? If you want different results, then you MUST take different actions.
So if that’s all that’s required, why don’t business owners just do it? The answer may shock you. They can’t stop repeating their past patterns of behavior. Their past patterns have become ingrained into their subconscious mind and have established themselves as habits.
Have you ever listened to art experts accurately identify a recently discovered painting as belonging to a specific artist such as Rembrandt? How can they tell who painted that picture? Patterns… that’s how. Even though the painting may look completely different than all the others that artist painted, his or her patterns, sometimes referred to as their “style,” continuously comes through with each and every painting.
Why you need to know this…
The exact same thing happens to business owners as well. All of us have been mentally conditioned to perform our daily activities in a certain way. These activities have become habits through constant and daily repetition. The problem is that the majority of these habits… more than 80% of them… are non-productive and don’t serve us.
Imagine what would happen to your revenue if you could reduce that 80% down to 60%, 40%, 20% or even 0. Do you realize that you would DOUBLE your income? Do you know how easy it is to reduce that 80% down to 60%… or even down to 0%… which doubles your revenue again and again and again? Exciting, isn’t it?
There is a huge gap between saying I want to do well and actually doing well. To do well you have to first make the decision to change then follow it through.
These are just a few tips on how to start growing your business, increasing your revenue, profit and cashflow so you can start working on your small business not in it.